sayouthfm

STREAM THE NEW YOUTH SURPRISING FREEDOM👌

sayouthfm® now broadcasts 24/7 and is on track to become the country’s biggest youth and campus radio station.

sayouthfm® hosts an excellent mix of music and talk targeted at the dynamic youth of South Africa.

Presenters are given considerable freedom to play their own choice in music and to talk about whatever issues they feel are relevant. sayouthfm’s format is 60% music and the 40% content is focused on Youth Jobs, Careers and Entrepreneurship Opportunities.

Their primary broadcast language is English, with occasional switches into the presenters’ home languages. Effectively sayouthfm® broadcasts the way people speak, using English as a basic language of communication and slipping into home languages when appropriate.

The station is unique and is the only station primarily targeting the South African youth in all 9 provinces at the same time. This differentiating factor matters as it provides the youth with a platform to express themselves, to engage with each other and interact with the rest of the world. This is done within the context of our mandate to inform, educate and entertain,
In essence, sayouthfm® is a platform of expression for young people without being judged.

VISION:

To become the leading, credible voice and face of the young people in South Africa.

MISSION:

A high performing, financial sustainable, digitised youth radio that provides compelling informative, educational and entertaining content via all platforms.

VALUES:

~ Respect
~ Trust
~ Integrity
~ Quality

MUSIC FORMAT:

Amapiano, Kwaito, R&B, Hip Hop, Afro Pop and House are the most popular music genres amongst young South Africans between 18-34 years

sayouthfm® VISION:

To satisfy the increasing needs of young people through highly creative, trendsetting, Informative and entertaining programmes, thereby providing an effective and lucrative platform for marketers

LISTENERSHIP:
Typical Listener: The sayouthfm® listener is a male or a female between the ages of 18– 34. The sayouthfm® listener is very aspirational and hungry for education; development and employment opportunities.

The station is headed by a former SABC Yotv producer, making the station a source of trained and talented broadcaster. The station is committed to help harvest and market South African talent.

More info: sales@taximedia.co.za or call 069 192 4497

MY CHOICE, MY RADIO!