466 - The Secrets and Stories I've Kept Hidden for a Decade - Til Eugene Choi Got Me Talking
05 August 2025

466 - The Secrets and Stories I've Kept Hidden for a Decade - Til Eugene Choi Got Me Talking

Brand You Personal Branding

About

When my friend Eugene Choi dropped by my place last week, we had one of the rawest conversations I’ve ever had about my business. For the first time, I opened up about the wins I’ve kept quiet, the mistakes that nearly sunk me, and the moments—and people—that altered my path forever.

This is the unfiltered backstory I’ve never fully shared, until now. Tune in and, you’ll hear:

    1:56 - Why my mastermind is (apparently) an anomaly 6:56 - How my mastermind helped me go full-time 15:09 - Surviving divorce and a big business blunder 19:08 - Ray Edwards' belief 26:11 - Donald Miller's kindness 31:09 - Todd Herman, Mary Valloni, so many others 42:37 - The providence of God 45:45 - My master plan for an IP empire 51:53 - Ann Ahn, an early hero 58:38 - Join me for You Are the Brand AI Summit

Episode Resources:

    You Are the Brand AI Summit » Eugene Choi on Instagram »
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