Inside China's new trends of leisure spending
03 April 2026

Inside China's new trends of leisure spending

World Today

About
From RV camping and cruise tourism to low-altitude flights, many Chinese people are not just traveling, they are traveling differently. What is driving this change? Is it simply a rebound in consumer confidence, or does it point to a broader shift in how people choose to spend? And what could it mean for local economies and China’s long-term growth?
Host Dou Hongyu is joined by Professor John Gong from the University of International Business and Economics, Assistant Professor of Economics Li Lun with the School of Economics at Peking University, and Mario Cavolo, Founder and CEO of M Communications Group, also a senior fellow at the Center for China & Globalization, to explore these questions.