Why AI is killing your marketing

Show notes:

Is AI killing your marketing? I’m not anti-AI, in fact, I use it every single day in my business! But I am starting to see more and more wedding businesses using AI in a way that is making their marketing sound exactly the same. In today’s episode, I’m talking about how to use AI without losing your personality, creativity and unique voice. I’ll be sharing some honesty checks to help you work out whether AI might be hurting your marketing, the difference between generative and agentic AI, and exactly how I’m using AI behind the scenes in my own business. Because AI should be your partner, not your replacement!

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The AI-Driven Leader: Harnessing AI to Make Faster, Smarter Decisions

Time stamps:

00:03 - The Problem with Wedding Marketing

01:23 - The Impact of AI on Marketing

12:51 - Understanding AI in Business: Generative vs. Agentic

22:43 - Using AI as a Thinking Partner

26:52 - Using AI to Enhance Creativity and Efficiency