Are wedding directories dead? With Nikita Thorne

Wed Pros Live

Show notes:

This week on the podcast I spoke to Nikita Thorne, an esteemed strategist at Guides for Brides, we delve into the necessity of understanding our target audiences as wedding businesses. Nikita addresses the misconceptions surrounding wedding directories, elucidating their ongoing relevance and the strategies to leverage them effectively in a digital age dominated by AI.

Why wedding businesses need directories more than ever

GuidesforBrides

Time stamps:

00:00 - Understanding Audience Engagement on Social Media

02:28 - The Impact of AI on the Wedding Industry

11:47 - The Evolution of AI in Marketing

20:24 - The Evolution of Social Media Marketing

26:33 - The Evolution of Wedding Marketing Strategies

34:20 - Learning from American Speakers: Insights and Perspectives

41:41 - The Importance of Networking in the Wedding Industry

44:24 - Navigating Industry Connections and Networking Opportunities