How I Raised Twenty Million to Take Control of a Fifty Million Dollar Company
17 December 2025

How I Raised Twenty Million to Take Control of a Fifty Million Dollar Company

The Sweaty Startup

About

Tom and I talk about the moment I turned down a multimillion dollar cash-out offer and instead decided to raise twenty million dollars and buy control of Somewhere.com. I walk through how that deal came together, how I borrowed nine million from the founder, structured the investor tranches, and rebuilt the leadership team while still running Bolt Storage and RE Cost Seg. We get into why I believed the company could become a publicly traded business and how my media brand helped me raise over forty million for storage, somewhere and other deals. I also explain how I split my time across multiple companies, why I spend 350k a year on my personal media team, and how building a brand on X completely accelerated my career. This episode is about unreasonable ambition, calculated risk and making moves even when nobody gives you permission.

Grow your business:  

https://sweatystartup.com/events

 

Book:  

https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X  

 

Newsletter:  

https://www.nickhuber.com/newsletter  

 

My Companies:  

Offshore recruiting – https://somewhere.com  

Cost segregation – https://recostseg.com  

Self storage – https://boltstorage.com  

RE development – http://www.boltbuilders.com  

Brokerage – https://nickhuber.com  

Paid ads – https://adrhino.com  

SEO – https://boldseo.com  

Insurance – https://titanrisk.com  

Pest control – https://spidexx.com  

 

Sell a business:  

http://nickhuber.com/sell  

 

Buy a business:  

https://www.nickhuber.com/buy  

 

Invest with me:  

http://nickhuber.com/invest  

 

Social Profiles:  

X – https://www.x.com/sweatystartup  

Instagram – https://www.instagram.com/sweatystartup  

TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup  

LinkedIn – https://www.linkedin.com/in/sweatystartup  

 

Podcasts:  

The Sweaty Startup & The Nick Huber Show  

https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81  

 

Free PDF – How to analyze a self-storage deal:  

https://sweatystartup.ck.page/79046c9b03