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Startup CPG
The Startup CPG Podcast
Entrepreneurship
Business
English
The top CPG podcast in the world, highlighting stories from founders, buyer spotlights, highly practical industry insights - all to give you a better chance at success.
Website
Episodes
300
20 June 2026
Founder + Funder: Emily Groden of Evergreen and Brian Bernstein of Rich Products Ventures — Fundraising, Founder-Investor Fit, and Building the Next Big Breakfast Brand
In this episode of Founder + Funder, hosted by Hannah Dittman, Hannah sits down with Emily Groden, Founder and CEO of Evergreen, and Brian Bernstein, Principal at Rich Products Ventures, for a conversation about fundraising, founder-investor relationships, and what it takes to build an emerging food brand into a category leader.Emily founded Evergreen after struggling to find frozen breakfast...
48 min
19 June 2026
Founder Feature: The First Better-For-You Nutrition Company for Older Adults with Jess Haghani of Lucille
In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Jess Haghani, founder of Lucille — the first better-for-you nutrition company specifically designed for older adults, named after her 92-year-old grandmother. Lucille is reimagining what senior nutrition looks like from the ground up: better ingredients, better taste, better packaging, and a brand that finally gives...
31 min
18 June 2026
We're launching Founders & Formulators - Here's Why
Host Daniel Scharff sits down with R&D Radio host and food scientist Adam Yee for a special mini episode previewing Startup CPG's first-ever Founders & Formulators event—happening July 12th in Chicago at the Palmer House Hilton, the day before the Institute of Food Technologists (IFT) annual convention.With a room full of formulators already heading to Chicago for IFT, Startup CPG is...
23 min
16 June 2026
#253 - Private Label Arrangements: What CPG Brands Should Know Before Signing the Deal | Hillary Hughes, Foster Garvey
In this mini episode of the Startup CPG Podcast, host Daniel Scharff sits down with Hillary Hughes — CPG legal legend and leader of the Consumer Brands Industry Group at Foster Garvey — to break down everything emerging brands need to know before entering a private label arrangement.Private label can be a powerful revenue stream and a fast path to scale, but it comes with real tradeoffs: margin...
23 min
13 June 2026
Investor Spotlight: Consumer Psychology, Channel Strategy, and What Actually Makes Brands Win — David Bell, Idea Farm Ventures
In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with David Bell, co-founder of Idea Farm Ventures and one of the most academically grounded voices in consumer. David has spent decades studying what actually drives success in consumer brands and retail — from analyzing Nielsen and IRI barcode scanner data as a PhD student at Stanford GSB, to building Wharton's first...
46 min
12 June 2026
Founder Feature: Bone Broth Tomato Sauce and a New Twist on a Family Recipe- Liana Krasnow, Noodo
In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Liana Krasnow, founder of Noodo — a tomato sauce made with grass fed bone broth that's redefining what a premium Italian sauce can be. Growing up watching her grandparents harvest tomatoes from their Connecticut garden and make traditional sauce every summer, Liana took that family recipe, removed the wine, added bone...
27 min
09 June 2026
#252 - The Rise of Laurel's Coffee: Whole Foods, Wegmans & 1,800 Target Stores in Two Years
In this episode of the Startup CPG Podcast, host Daniel Scharff sits down with Isabel Washington, founder of Laurel's Coffee — an A2 dairy canned latte brand bringing coffee shop flavors like Dirty Chai and Matcha to retail shelves. Isabel left McKinsey in February 2024, launched in August 2024, and has already landed Whole Foods, Erewhon, Wegmans, and a chain-wide 1,800-store Target launch...
44 min
08 June 2026
R&D Radio: Food Microstructure, Ultra-Processed Foods, and the Contract Manufacturer Formula Trap with Abbey Thiel
In this episode of R&D Radio, hosted by food scientist Adam Yee, Adam sits down with Abbey Thiel, a food scientist, science communicator, and consultant with a PhD in Food Science from the University of Wisconsin-Madison and postdoctoral training at Wageningen University. Abbey specializes in food formulation, ingredient functionality, and technical problem solving for food and beverage...
29 min
06 June 2026
Investor Spotlight: Founder Investor Fit, Gross Margins, and the KPIs That Actually Drive Consumer Businesses - Rana Taghdisi Argenio, Palette Ventures
In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Rana Taghdisi Argenio, co-founder and General Partner at Palette Ventures, an early stage fund focused on pre-seed through Series A consumer brands. Rana brings a rare full stack perspective to investing, having started her career at Goldman Sachs, taken over a legacy manufacturing business, and bootstrapped her own...
38 min
05 June 2026
Founder Feature: Single Origin Soy Sauce and Award Winning Branding with Christine Liu and Clarissa Wei of HEYDOH
In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Christine Liu and Clarissa Wei, co-founders of HEYDOH — a single origin soy sauce brand built to fill a gap in the American grocery market. The global soy sauce market is worth $40–59 billion, yet there is not a single origin option on the shelves of America's largest grocery stores. HEYDOH is here to change...
30 min