Invest in Health: Live 2 B Healthy Franchise for Senior Living Communities
24 November 2025

Invest in Health: Live 2 B Healthy Franchise for Senior Living Communities

The Perfect Franchise

About

On this episode of The Perfect Franchise podcast, hosts Kris Simonich and Andrea Floyd welcome Cory Czepa, Founder and President of Live 2 B Healthy Senior Fitness. Cory shares how he developed a unique and proven exercise program specifically tailored for seniors in various living communities, including assisted living, memory care, and independent living.


Discover the significant need for specialized senior fitness, why the typical "activity director" program falls short, and how Live 2 B Healthy provides certified, customized, and progressive exercise routines that lead to incredible results—including a documented 60% reduction in falls!


Cory dives into the dual-pronged marketing approach (digital and grassroots) that helps franchisees land clients (both facilities and individual seniors), the massive ROI for senior communities, and the power of recurring revenue. If you're looking for a franchise with a purpose-driven model and a strong foundation for growth, this is a must-listen.


 


Highlights:

    Solving a Critical Need: Live 2 B Healthy provides proven, customized exercise programs exclusively for seniors, addressing a forgotten demographic often overlooked by generic fitness classes.
    The Problem with Status Quo: Many senior communities rely on untrained activity directors or generic DVDs for exercise, leading to non-customized and ineffective routines for a fragile population.
    Proven Results & ROI: Case studies show their program led to a 60% decrease in falls in one memory care community, offering a massive financial return for facilities.
    Customization is Key: Trainers deliver different progressions in the same class to accommodate diverse needs (wheelchairs, walkers, fully ambulatory), ensuring maximum benefit for every resident.
    Powerful Marketing Tools: Franchisees use a combination of digital marketing partnerships and provided grassroots materials (flyers, brochures) to generate inbound calls and close sales builds.
    The Power of Recurring Revenue: Contracts with facilities are flat, monthly recurring payments. Individual seniors may use insurance or monthly ACH payments, creating a stable, predictable income stream.
    Franchise Success Advice: Cory emphasizes the need to follow the proven system of the franchisor and set a strong foundation by working the business as a full-time endeavor in the first one to two years.

 


Ready to own a franchise that truly makes a difference in people's lives and offers a stable, recurring revenue model? Live 2 B Healthy provides a proven system to deliver essential, customized exercise programs to the booming senior population. 


To explore this opportunity and other great brands, visit theperfectfranchise.com and click "Let's Talk" to schedule a call with a consultant. Don't miss the next episode of The Perfect Franchise podcast!


 


📌 Stay Connected: 


Visit our website: www.theperfectfranchise.com 


Kris Simonich: LinkedIn | Email: kris@theperfectfranchise.com 


Andrea Floyd: LinkedIn | Email: andrea@theperfectfranchise.com


Cory Czepa: https://www.linkedin.com/in/cory-czepa-174b5235/


Live 2 B Healthy Senior Fitness: https://live2bhealthy.com/


 


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