MadTech Daily: Electronic Arts Closes Largest Buyout Ever; FTC Finalises Omnicom–IPG Order With Ad Rules; Anthropic to Triple Global Staff as AI Demand Surges
30 September 2025

MadTech Daily: Electronic Arts Closes Largest Buyout Ever; FTC Finalises Omnicom–IPG Order With Ad Rules; Anthropic to Triple Global Staff as AI Demand Surges

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In today’s MadTech Daily, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.