KFC Got Fried in the Chicken Wars. Can It Come Back?

Kentucky Fried Chicken was once one of the biggest fast-food chain in America. Now, it’s battling declining U.S. sales as rivals attract customers with chicken sandwiches and tenders over KFC’s classic bucket of bone-in chicken. WSJ’s Heather Haddon reports on how the iconic chain is trying to turn things around. Ryan Knutson hosts. 



Further Listening:



- Can Pepsi Make a Comeback?

- McDonald’s Wants To Offer Quality And Value. Can It Do Both?

 

Sign up for WSJ’s free What’s News newsletter.

Learn more about your ad choices. Visit megaphone.fm/adchoices