"Double your fee without drawing more" say whaaat!?
26 September 2025

"Double your fee without drawing more" say whaaat!?

The Good Ship Illustration

About

First things first, DOORS CLOSE TONIGHT! We start on Monday.

https://www.thegoodshipillustration.com/business 

Be lovely to see you in there. 

Psssst, this is the lowest the price will ever be, and we're not opening the doors again until September 2026. 

🚢🚢🚢

Right. Podcast shownotes. 

Yes. Where were we?

Here's a very quick lesson on copyright and licensing before you listen to this episode 🤓

Copyright = you own the work.
Licence = permission your client buys to use the work in specific ways (where, how long, which media, exclusive or not).

Ok, lesson's over. Thanks for coming. 

If you'd like to earn more without drawing more, then keep your copyright, license the usage, and price it properly. 

It's juicy, not boring. We promise!


Timestamps, if you want to skip ahead to a certain bit

    00:00 Why giving away copyright is a no-go01:00 Licence basics you can actually use02:30 Picture books: advances, royalties, reversions04:30 Foreign rights & special sales (how the money flows)06:30 Trust, statements, and chasing missing royalties07:30 Licensing agents & exclusivity windows09:00 Advertising uses: above/below the line (cost jumps)10:30 Building a simple “menu” clients can pick from12:00 Case study: the map that earned double via licensing14:00 Live illustration: online use vs print/murals16:30 Excluding branding/merch in your standard licence18:00 Merch options: flat fee vs % royalty20:00 Originals, ownership, and cautionary tales22:00 Why this stuff makes your work pay better


Come and say hello!

✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com

p.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙