CBP 275: The Most Overlooked Lead Generation Strategy in Your Cash-Based Practice

What if I told you the most powerful lead-generation strategy for your practice isn’t something new you need to learn… it’s something you’re already doing?

Too often, practice owners jump from tactic to tactic, chasing that one elusive "secret" to fill their schedules. But the truth is, if something is already working—even just a little—you might be one simple shift away from multiplying its effectiveness tenfold.

On a recent Mastermind call, I revealed a simple mindset shift and some actionable tactics that can unlock more patients without adding anything new to your plate. It’s not about finding the next big thing—it’s about recognizing the hidden goldmine you’re probably already sitting on.

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Check out our course: How to answer, “Do you take my insurance?”