The Authority Hacker Podcast - Actionable Online Marketing

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In this episode, we dive into groundbreaking new research about how people actually use Google in 2024, analyzing SparkToro's data from 133,000 real users that challenges conventional wisdom about search behavior.

Plus, we discuss the growing adoption of AI search tools, and explore OpenAI's new Sora video model.
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Hosts: Mark Webster & Gael Breton

Full show notes:
https://www.authorityhacker.com/podcasts/352-something-is-happening-to-the-way-people-use-google/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
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Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

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In today's episode, we're diving into what might be the biggest shakeup in SEO this year.

Google's biggest crackdown yet has hit major publishers like Forbes, WSJ, and CNN, slashing their affiliate traffic.

Perfect timing – as the DOJ pushes to break up Google's Chrome dominance and OpenAI develops their own browser.

Meanwhile, publishers are mobilizing to monetize AI's use of their content.

In this episode, we're breaking down why Google is finally going after these big sites and what's happened to the search results now that they have.

Plus, what this new browser war means for your SEO and business strategy and how AI is reshaping the entire game of content creation and monetization in ways that people are only just beginning to realize.

This is one episode you don't want to miss.
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Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/351-is-affiliate-seo-finally-dead/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

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Are you tired of shelling out big bucks for AI tools that promise convenience but deliver a hefty price tag instead?

Well, you're not alone.

In today's episode, we expose the truth about overpriced AI productivity tools and reveal how you can achieve so much more with customized, cost-effective alternatives that you build yourself.

Plus we’ll show you exactly how you can build your own personally-tailored solutions 
👉 with ease 
👉 for a fraction of the price you'd pay otherwise 
👉 with zero coding skills required.

Stay tuned to find out how we've more than doubled our marketing productivity and reduced our cost by over 80% by building these workflows.
____________________________________________
Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/350-the-ai-marketing-workflow-you-cant-ignore/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

Check out Bryan’s free resource containing all the tools needed to add $10k coaching clients using other people’s audiences 🔥👇
https://ahkr.to/growthtools-free-tool-swipe
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Today, we dive deep into how to make millions online by helping people solve real problems without getting distracted by shiny objects.

Our guest, Bryan Harris, built Growth Tools from scratch into an 7-figure business by focusing obsessively on two things: high-ticket coaching and borrowing other people's audiences.

What's fascinating is that Bryan gives away all his tools and training for free and still has a 50% success rate when pitching partnerships.

In this episode, you'll learn: 👉 his brilliant five-question sales framework that converts at 10% 👉 how he structures his coaching programme to make it impossible to fail 👉 the precise steps he takes to build a 7-figure business from scratch in just 12 months

Even if you never plan to offer coaching, Brian's insights about solving real problems and borrowing audiences will change how you think about growing your business.

So whether you're just starting out or looking to add a high-ticket offer to your existing business, this episode is packed with actionable goals you can implement right away.
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Host: Mark Webster
Guest: Bryan Harris

Full show notes:
https://www.authorityhacker.com/podcasts/349-how-to-make-10k-from-other-peoples-audiences/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

🚨 LIMITED OFFER 🚨
Don’t miss the launch of our brand new Link Builder Academy course
👉 https://www.authorityhacker.com/product/link-builder-academy/

You can check out one of the modules for free 🔥👉 https://ahkr.to/high-dr-links
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Want to get into Digital PR, the hottest trend in link building right now, but find it too intimidating?

We’re here to tell you
❌ Digital PR is NOT just for professionals or big agencies
❌ You don't need a massive budget to get started
💪 With the right approach, anyone can run successful Digital PR campaigns

In fact, we've snagged links from big names like MarketWatch, Yahoo News, Fortune Magazine, and Forbes, and we're going to show you exactly how we did it.

We'll break down what works, what doesn't, and how you can launch your first successful campaign soon.

Whether you're a total newbie or you've tried and failed before, this episode is for you.
____________________________________________
Hosts: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/348-how-we-build-digital-pr-links-in-house/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

🚨 Grab our FREE list of 50 linkable asset examples to supercharge your SEO 💪
👉 https://ahkr.to/50-top-performing-linkable-assets
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What if we told you that we built 1,600+ high-quality backlinks for just $8 each on average?

And we’re not talking about backlinks from spammy sites that you could buy on Fiverr, we’re talking backlinks from DR90+ industry giants.

Think that's impossible?

In this episode, we’ll prove you wrong by sharing a link building strategy that will revolutionise your SEO game.

We’re not just sharing theory in this link building masterclass. We're giving you the exact blueprint we’ve used on our site to outrank high DR sites and earn hundreds of high quality backlinks - on autopilot.
____________________________________________
Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/347-how-we-built-1664-quality-links/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

🚨 Check out our free subscriber-exclusive video on how to generate $100+/day with affiliate marketing 👉 https://ahkr.to/authority-hacker-free-training
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In today's episode, we are playing Google Update Roulette.

The rules are very simple:
1. We give you a URL and you have three minutes to open it, look at the site and decide if it went up or down with the recent Google update.
2. You are not allowed to use any SEO tools to look at recent trends, backlinks or traffic, just your gut feeling, clicking around and Googling things.

Play along, count your your points and let us know what your score is in the comments.

And if you're not interested in playing, don't worry.
There’s a lot for you in this episode as well, because each of the examples that we are going through is symptomatic of a major change that we've seen with the August 2024 core update.
And we'll go through a short analysis of what happened and other sites that have seen these changes too, once we reveal the answer for each website.

So whether you're looking to play along or you just want to know what has changed with the recent Google update, there is something for you in this episode.
____________________________________________
Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/346-hot-or-not-test-your-hcu-radar/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

🚨 Download one of our FREE subscriber resources 👉 https://ahkr.to/authority-hacker-free-resources
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We haven't been 100% truthful with you lately. And today we want to come clean. 

Hundreds of you have bought our latest product (the Product Review Profit course we’ve recently released that teaches you how to scale the Amazon Influencer Program) and... most of the content used during the launch was AI created.

🤖 80-90% of the words used were written by Claude 3.5 Sonnet 
📩 including the sales page AND the sales emails 
💸 convincing enough for people to swipe their credit card

We created AI content so convincing that it wasn't just undetectable, it also generated 6 figures in revenue in just over a week.

That’s the proof most content creators never give you when they share their AI system. We had to lie to you so we could see how robust the system was in a real setting with lots of money at stake. (A marketing Turing test, if you will.)

And in this episode, we'll show you exactly how we did it, plus some other game-changing applications of AI in our business.
____________________________________________
Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/345-our-ai-agent-made-us-6-figures/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/

Send us a text

🚨 Grab our FREE list of 47 under-the-radar tools that will boost your business 👉 https://ahkr.to/tools-swipe
____________________________________________
Just as we sat down to record our 1-year anniversary of the HCU podcast, Google threw us another curveball... A massive update that's seemingly undoing some of the HCU damage.

But even with these improvements, many sites are still down 80% in traffic compared to last year. To fully recover, they'd need a 400% increase.

So the burning question is: What do we do now? 😧

In this episode, we created an inventory of what's effective today, so you can explore all the options out there and find a strategy to invest your time in now that will yield dividends later down the line.

We break down real-world examples of businesses thriving with alternative strategies, how we're adapting our own strategy, and our predictions for what will work in the years to come.

We're talking real businesses, tangible results, and actionable strategies you can start implementing today.
____________________________________________
Host: Gael Breton & Mark Webster

Full show notes:
https://www.authorityhacker.com/podcasts/344-1-year-since-hcu-whats-working-now/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/c/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://www.twitter.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 - for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
https://ahkr.to/contact-marketing-pros

Send us a text

Want to learn how to build a repeatable, manageable system to actually make socials generate big bucks for you?

We’re not talking spamming shitty AI images to boomers on Facebook or Pinterest.
We’re talking *building a real business that will survive platform changes*, unlike many of the tactics floating around these days.

In this episode, we chat with Lucy Simkins to reveal how she transformed her side hustle to a 7 figure per year business - in one of the most competitive markets - without relying on Google at all.

We break down her exact content creation process for achieving incredible reach, unique lead capturing strategies, and exactly what works (and doesn't!) in her sales funnels.
Lucy was incredibly generous with information throughout the interview, so whether you're learning how to use social to build an email list, or how to monetize it, this episode has something for you.
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A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
https://search-intelligence.co.uk/
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Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/@AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
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► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: http://bit.ly/2QB51kf to learn more secret authority site tips.
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