16 December 2025
AI Reshapes Marketing and Life Sciences: Personalization, Ethics, and the Future of Algorithmic Decision Making in 2025
The Algorithmic Life
About
In the Algorithmic Life, every swipe, search, and scroll is shaped by invisible code deciding your reality. Algorithms now dictate not just what you buy, but how you connect, work, and even think, weaving a digital fabric that feels personal yet profoundly engineered. As we navigate December 2025, recent events underscore this shift, blending promise with peril in our AI-saturated world.
At SAMPS 2025 in Boston, life sciences marketers grappled with AI's dual edge, as recapped by Up There Everywhere. Speakers like Stacy Sherman emphasized emotion over features—"customers remember how you made them feel"—while Nan Clement from MIT Sloan urged feeding AI quality data for smarter buyer profiles. Matt Wilkinson revealed stark stats: 73% of B2B buyers shun unpersonalized offers, and 90% use generative AI for research. The verdict? AI supercharges humanity, not replaces it, accelerating decisions in marketing and beyond.
Yet shadows loom. University of Washington research, awarded by INFORMS in 2025, exposed algorithmic collusion on platforms like Amazon. Pricing bots and recommender systems interact to inflate costs—when platforms chase revenue, high-price items stay visible, enabling supracompetitive pricing. Counterintuitively, more choices can harm shoppers if algorithms learn to hold firm. Regulators must probe recommenders too, not just prices, as noted by researchers Xingchen Xu, Stephanie Lee, and Yong Tan.
MIT News highlights algorithms tackling real-world knots: DisCIPL systems steer small AI models for constrained tasks like budgeting, while others optimize nuclear waste models and lymphoma survival predictions. IQVIA stresses trust in life sciences AI—pairing "experts in the loop" with transparent governance to personalize care ethically.
Looking ahead, eLightwalk forecasts 2026 breakthroughs: autonomous AI agents, quantum boosts, and sector upheavals in healthcare and finance. Globalance warns of self-improving AI sparking intelligence explosions, solving the unsolvable.
Listeners, the Algorithmic Life demands vigilance—embrace AI's empowerment, but question its unseen hands. Harness it for connection, not control.
Thank you for tuning in, and please subscribe for more insights. This has been a Quiet Please production, for more check out quietplease.ai.
Some great Deals https://amzn.to/49SJ3Qs
For more check out http://www.quietplease.ai
This content was created in partnership and with the help of Artificial Intelligence AI
At SAMPS 2025 in Boston, life sciences marketers grappled with AI's dual edge, as recapped by Up There Everywhere. Speakers like Stacy Sherman emphasized emotion over features—"customers remember how you made them feel"—while Nan Clement from MIT Sloan urged feeding AI quality data for smarter buyer profiles. Matt Wilkinson revealed stark stats: 73% of B2B buyers shun unpersonalized offers, and 90% use generative AI for research. The verdict? AI supercharges humanity, not replaces it, accelerating decisions in marketing and beyond.
Yet shadows loom. University of Washington research, awarded by INFORMS in 2025, exposed algorithmic collusion on platforms like Amazon. Pricing bots and recommender systems interact to inflate costs—when platforms chase revenue, high-price items stay visible, enabling supracompetitive pricing. Counterintuitively, more choices can harm shoppers if algorithms learn to hold firm. Regulators must probe recommenders too, not just prices, as noted by researchers Xingchen Xu, Stephanie Lee, and Yong Tan.
MIT News highlights algorithms tackling real-world knots: DisCIPL systems steer small AI models for constrained tasks like budgeting, while others optimize nuclear waste models and lymphoma survival predictions. IQVIA stresses trust in life sciences AI—pairing "experts in the loop" with transparent governance to personalize care ethically.
Looking ahead, eLightwalk forecasts 2026 breakthroughs: autonomous AI agents, quantum boosts, and sector upheavals in healthcare and finance. Globalance warns of self-improving AI sparking intelligence explosions, solving the unsolvable.
Listeners, the Algorithmic Life demands vigilance—embrace AI's empowerment, but question its unseen hands. Harness it for connection, not control.
Thank you for tuning in, and please subscribe for more insights. This has been a Quiet Please production, for more check out quietplease.ai.
Some great Deals https://amzn.to/49SJ3Qs
For more check out http://www.quietplease.ai
This content was created in partnership and with the help of Artificial Intelligence AI