“Chlorine-Free” With a Chlorinator? SPASA Takes on Pool Sanitizer Claims

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What does freshwater mean when a pool system has a chlorinating cell? On Mondays Down Under, Lee Salisbury, Nick and Shane welcome Ben Makepeace, SPASA’s policy manager, to unpack SPASA’s new guide to swimming pool and spa sanitisation marketing claims.

Ben explains why the industry developed the voluntary guide and how pool retailers, service technicians and builders can use it to question product labels, compare systems and ask suppliers for evidence behind their claims. The conversation gets into “chlorine-free” and “mineral” marketing, the difference between oxidation and sanitisation, and why training matters when a professional has to explain a system to a customer.

They also discuss SPASA’s wider work on standards, contracts and industry advocacy across Australia and New Zealand.

Resources: SPASA guides and resources · SPASA membership · Questions for the show: talkingpools@gmail.com SPASA

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