How a Pakistani Woman Built Her Career in Britain | Sayeeda Ashraf | Episode 212

What happens when you leave banking, become a mother, build a business from scratch, scale it to millions, lose it, and still choose to start again?In this episode of the Talha Ahad Podcast, we sit down with a social entrepreneur, Sayeeda Ashraf, to unpack a career that refused to follow a straight line. From retail and sales psychology to spotting gaps in the UK’s desi food market, bootstrapping a business, navigating investors and surviving the politics of a male-dominated industry, her story is less about overnight success and more about reinvention, resilience and learning how to keep going.We talk about financial independence, motherhood, finding your unique edge, dealing with failure, building confidence and what young people should actually focus on before chasing the “startup life.” Because sometimes the biggest career lesson isn’t how to win, it’s how to get back up when you don’t.