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Sports Business Radio Podcast

Sports Business Radio Podcast

Brian Berger

Sports Business Radio Podcast

Sports News Sports Business English

Sports Business Radio is the longest running sports business show ever - launched in 2004. We focus on the people and issues directly impacting the world of sports business. Guests on the show offering an insider’s perspective include pro and college sports league commissioners, team owners, elite athletes, media executives, senior sports executives and entertainment executives and talent. Follow us on: Instagram | Twitter | Yahoo Sports & Finance | YouTube

David Wright - U.S. Soccer, Chief Commercial Officer

David Wright - U.S. Soccer, Chief Commercial Officer

David Wright, U.S. Soccer Chief Commercial Officer, joins Sports Business Radio for a conversation about the upcoming FIFA World Cup and how U.S. Soccer is preparing to leverage the moment of having the biggest global sporting event on North American soil this summer. We discuss U.S. Soccer brand activations to keep your eye on, fan engagements that are planned, how U.S. Soccer wants to grow...

Jonathan Gibson - Penske Corporation, EVP

Jonathan Gibson - Penske Corporation, EVP

Jonathan Gibson, Executive Vice President for Penske Corporation joins Sports Business Radio for a conversation. Gibson leads marketing and business development for Penske Corporation. Penske is a global business with revenues of $45 billion and over 75,000 employees. In 2020, Penske purchased the Indianapolis Motor Speedway and the INDYCAR series. This past weekend, Indianapolis hosted the...

Ric Bucher - NBA Analyst, Author & Podcast Host

Ric Bucher - NBA Analyst, Author & Podcast Host

Ric Bucher, NBA Analyst, Author & Podcast Host joins Sports Business Radio for a conversation. Bucher discusses his new book “Coachable: A New Theory of Success”, which features exclusive interviews and stories from legendary coaches like Gregg Popovich, Steve Kerr and Coach K, as well as all-time great athletes like Stephen Curry, Steve Young and Brandi Chastain. The book spotlights the 10...

Bonnie Bernstein - Founder & CEO Walk Swiftly Productions

Bonnie Bernstein - Founder & CEO Walk Swiftly Productions

Bonnie Bernstein, Founder & CEO of Walk Swiftly Productions, longtime reporter and studio host for ESPN, ABC and CBS Sports and creator of the new series: The Champions Edge with Bonnie Bernstein, joins Sports Business Radio for a conversation. The Champion’s Edge with Bonnie Bernstein showcases women thriving in their professions who are harnessing life lessons learned as athletes to fuel...

SBR's BIG Announcement

SBR's BIG Announcement

Sports Business Radio has joined the newly created Yahoo Sports and Yahoo Finance sports business hub.Yahoo Media Group, which operates Yahoo Sports and Yahoo Finance, is bringing together the worlds of sports and finance through a new destination for sports business coverage. Available via both the Yahoo Sports and Yahoo Finance websites, this sports business hub will be powered in part by...

Leigh Steinberg - Iconic Sports Agent & Best-Selling Author

Leigh Steinberg - Iconic Sports Agent & Best-Selling Author

Leigh Steinberg, Iconic Sports Agent, Best-selling author and Philanthropist, joins Sports Business Radio for a conversation. Steinberg has represented more than 300 professional athletes, including eight No. 1 NFL draft picks, 64 first round picks and 12 Pro Football Hall of Fame inductees. He has also directed more than $1.2 billion toward charitable causes. In his book "The Comeback: A...

Michael Levine - Founder & CEO of Filmspark

Michael Levine - Founder & CEO of Filmspark

Michael Levine, Founder & CEO of Filmspark, joins Sports Business Radio to discuss AI and sports content creation. Levine, formerly of Lucasfilm (George Lucas), discusses the sports content volume challenge that leagues/teams/brands are facing, the player likeness and legal landscape with AI generated content, using AI to create everything from short clips to micro-dramas and how sports...

Alex Lasry - CEO FIFA World Cup 2026 NY/NJ Host Committee

Alex Lasry - CEO FIFA World Cup 2026 NY/NJ Host Committee

Alex Lasry, CEO of the FIFA World Cup 2026 New York - New Jersey Host Committee joins Sports Business Radio for a conversation. MetLife Stadium will host 8 FIFA World Cup matches this summer including the championship match on July 19. Lasry discusses hosting this global event and how the NY/NJ Host Committee is working with FIFA, local law enforcement, transportation agencies and MetLife Stadium...

Jeff Lienhart, adidas Golf President

Jeff Lienhart, adidas Golf President

Jeff Lienhart, adidas golf President, joins Sports Business Radio to discuss the growth of the golf brand and how adidas Golf is preparing for The Masters in Augusta this week. An insightful look at how a major golf brand works with its athlete endorsers, the preparation that goes into a major golf tournament and how far in advance the planning begins. adidas Golf’s stable of athlete endorsers...

Sports Business Radio Road Show presented by Boingo at Citi Field

Sports Business Radio Road Show presented by Boingo at Citi Field

The Sports Business Radio Road Show presented by Boingo Wireless, is at Citi Field in New York City recording in front of an audience. Sports Business Radio Host Brian Berger sits down for conversations with Oscar Fernandez, SVP & Head of Technology and James Benesh, VP, Ballpark Experience for the New York Mets. From emerging technologies and connectivity in sports to how teams and venues...