60 \\ Connection-Based Business Growth! How to Build Clients and Community That Last (Without Chasing the Next Trend)
14 January 2026

60 \\ Connection-Based Business Growth! How to Build Clients and Community That Last (Without Chasing the Next Trend)

Social Media Marketing for Small Businesses - Small business marketing, Social media marketing, Social media strategy

About

Most small business owners are stuck in a cycle of chasing what’s new: the latest features, must-try hacks, and trendy tools. But even with all that effort, conversions stay low and conversations feel one-sided. Without human marketing, the connection doesn’t stick. And without it, long-term success stays out of reach.


In this episode, I’m showing you how real growth happens when you step away from trend-chasing and focus on connection. That’s how you build a scalable business model that doesn’t depend on algorithms or constant reinvention.


We’ll explore how to create a consistent content strategy that feels aligned with your voice, builds audience trust, and starts meaningful conversations. These are the kinds of shifts that lead to actual momentum, not just temporary spikes.


You’ll also hear how to use AI in business to support your systems while keeping your voice intact. AI works best when it enhances the human touch, not replaces it. That’s what makes your message land.


This is also about building relationships that last. We’ll look at why relationship marketing is outperforming cold sales, and how social selling can work without scripts or pressure when your foundation is trust.


If you're ready to approach marketing with a stronger entrepreneur mindset, develop a small business marketing strategy that actually serves your clients, and learn how to build trust with your audience, this episode breaks down exactly how to get started.


With all my support,
Chey


If you want to start a podcast or grow your existing one, visit https://julianabarbati.com/ and let them know I sent you!


FREE LEAD TRACKER


https://kuleanaconnect.myflodesk.com/leadgentracker


5 Quiet Reasons Your Content Isn’t Converting


Discover why your content isn’t leading to clients, and what to do instead to build trust, start real conversations, and generate qualified leads.


https://kuleanaconnect.myflodesk.com/5reasons


Follow me for more social media tips:


Instagram: @kuleanaconnect | @theenergizedmompreneur


Facebook: https://www.facebook.com/cheyannecleyman/


Have a question or want to chat?


Contact me here: aloha@kuleanaconnect.com


www.kuleanaconnect.com


Build Real Relationships. Have Better Conversations. Turn Social Media Into Clients — Without Burnout, Cold Pitching, or Feeling Salesy. Check out “Conversations that Convert” here: https://thecleymans.thrivecart.com/conversations-that-convert

If you want to start a podcast or grow your existing one, visit https://julianabarbati.com/ and let them know I sent you!

FREE LEAD TRACKER

https://kuleanaconnect.myflodesk.com/leadgentracker

5 Quiet Reasons Your Content Isn’t Converting

Discover why your content isn’t leading to clients—and what to do instead to build trust, start real conversations, and generate qualified leads.

https://kuleanaconnect.myflodesk.com/5reasons

Follow me for more social media tips:

Instagram: @theenergizedmompreneur

Facebook: https://www.facebook.com/cheyannecleyman/

Have a question or want to chat?

Contact me here: cheyannecleyman@gmail.com