440. Growing Her Instagram to 110k Followers Using THIS Strategy | Staci Brucks Photography
15 December 2025

440. Growing Her Instagram to 110k Followers Using THIS Strategy | Staci Brucks Photography

Shifting Focus (How To Film Weddings)

About

Be the FIRST to know about my private Mastermind Group: https://johnbunn.myflodesk.com/mentorship  

In this episode of the Shifting Focus Podcast, John Bunn sits down with Staci Brucks, a wedding photographer who grew her Instagram following to over 110,000 by doing something most people avoid.

She stopped overthinking and started taking action.

Instead of waiting for perfect posts, perfect captions, or perfect timing, Staci focused on consistency, alignment, and showing up as herself online. That single shift led to real momentum, brand deals, and sustainable growth without chasing trends or algorithms.

• Why overthinking stalls growth

• The difference between strategy and momentum

• How consistency builds trust faster than perfection

• Posting before you feel ready

• Building relationships that create referrals

• Using Instagram as a business tool, not a stress machine

• Balancing creativity with professionalism

• Creating efficient workflows

• Working smarter with tools and systems

• Staying aligned while you grow

Follow Staci:

Website https://stacibrucksphotography.com 

Instagram https://www.instagram.com/stacibrucks/ 

🎧 Listen to the podcast on your favorite platform: https://bit.ly/4owsWiM 

📱 Instagram:

John Bunn - http://bit.ly/2AYTiE2 

John Bunn Films: https://bit.ly/43S3866 

Get in Touch:

✅ Brand deals, promotions, podcast info, etc., email john@johnbunnfilms.com 

Sponsors and Affiliates:

⭐️ Bride and Groom Video - John's Personal Editor for Video: https://bridengroom.video/johnbunn/  - $100 off the first project of $400, promo code JOHNBUNN100

⭐️ Get 1500 Free Edits with Imagen.ai: https://imagen-ai.com/?ref=johnbunn 

⭐️ Wanderlust Videos - Wedding Video Editing:  http://bit.ly/46JuGyF  - 10% Off discount code: JOHNBUNN10

⭐️ Musicbed - The Best Place to License Music: https://bit.ly/45HQjhC  - 14 day free trial

⭐️ Inly - CRM for creatives: https://bit.ly/41Akxkf  - 10% off with promo code JOHN

⭐️ Storymix Media - Wedding Video Editing: https://bit.ly/47rrN5E 

⭐️ Lemlii -  CRM for creatives: https://bit.ly/45rhAnl  Promo Code - JohnBunn25 (25% off any plan for 12 months)

⭐️ Multiply Media - https://bit.ly/46OdZCe  - 15% off with promo code JOHNBUNN

⭐️ PlotLine Pro - AI Powered, Story First Filmmaking Tool - 3 Free days - https://www.plotline.pro/?via=john 

⭐️ Spingle - AI culling and editing - https://bit.ly/4m80XnZ  - 2 week free trial

⭐️ Honeybook - CRM for creatives: https://bit.ly/4lmrKvf - 30% off

⭐️ Gamut - Color Presets and LUTs: https://bit.ly/3HltJCj 

⭐️ Flodesk - Emails Made Easy: https://bit.ly/4md3ltE  - 50% off

 

The Shifting Focus Podcast, all rights reserved. All links are affiliate links and result in a commission for John Bunn Films if used. I appreciate the support. Help me by supporting my sponsors.

 

#weddingvideography #weddingphotography #shiftingfocuspodcast

 

Chapters:

00:00 Staci's journey into photography

02:03 Transitioning from corporate to creative

04:58 Business model and client relationships

07:46 Pricing and wedding coverage

11:05 Finding the right clients

14:03 Marketing and momentum

16:57 Networking and referrals

23:15 The power of small gestures

26:04 Client relationships in action

27:00 Authentic social media strategy

34:51 Editing workflow and efficiency

43:55 Balancing art and business

52:49 Overcoming self doubt

57:35 Personal branding on social media

58:47 Building confidence

59:19 Authentic connections

59:22 Booking higher budget clients