23 April 2026
The Revenue Leak No One is Talking About | The Truth About TAM, AI, and Revenue Growth with Kurt Uhlir
Revenue Rascals | Sales Strategies for Business Growth
About
What if your biggest revenue problem isn’t a sales problem?
In this episode, Michelle sits down with Kurt Uhlir to discuss what’s really holding companies back from scaling their revenue. Kurt argues that one of the biggest and most common problems in companies today is leadership misalignment. As generations grow older, the disconnect between people also scales. He explains what TAM is and how teams are unknowingly shrinking it, leaving money on the table. Kurt gives his thoughts on the hidden gaps that limit growth and how to overcome them.
Michelle and Kurt unpack the role of trust in today’s market, especially with the growing influence of AI. They also discuss how Kurt's framework helps companies scale in sales, marketing, and finance, and key metrics leaders should be paying attention to. If you’re looking to increase revenue without chaos, this episode is for you.
Chapters
[Start] The Hidden Problem: How leadership misalignment impacts growth.
03:46 Generational Gaps: How differing perspectives between generations and across teams influence company leads and demand.
09:28 How to Stop Shrinking TAM: A definition of TAM and how companies unintentionally shrink it.
19:59 Securing the Budget: How CMOs can approach budgeting issues and scaling revenue for their company.
27:44 AI and Future Sales: A look at how AI is changing the sales game and impacting revenue.
51:31 Servant Leadership: What it means to be a servant leader and how it leads to a high-performance culture.
Links & Resources
Connect with Kurt Uhlir
Objectionly 14-Day Free Trial
If you are a founder or sales manager who wants to sell more and stop losing days to call review, Objectionly gives you back your time and puts accountability where it belongs. Grab your 14-Day Free Trial now: https://objectionly.com/?via=revenuerascals
Access All Revenue Rascals Resources for FREE at www.revenuerascals.com
One-time sign-up gives you everything you need.
Got a question for Michelle? Fill out this form for a chance to have your question answered during the coaching corner segment of episodes.
Submit a Question to Michelle
Want my eyes on your revenue strategy? Grab a call with Michelle.
Revenue Rascals Discovery Call with Michelle Terpstra
Check out three ways Michelle and her team can support your path to predictable growth.
Uncover your Sales Leadership IQ and get your personalized plan for leading through change. quiz.revenuerascals.com
Connect with Michelle:
Disclaimer: Some episodes of Revenue Rascals may include paid sponsorships or affiliate partnerships. We only feature brands, products, or services that align with our values and are relevant to helping founders, revenue leaders, and entrepreneurs grow. Sponsorships help support the show—opinions shared are always our own.
Michelle Terpstra's Privacy Policy
In this episode, Michelle sits down with Kurt Uhlir to discuss what’s really holding companies back from scaling their revenue. Kurt argues that one of the biggest and most common problems in companies today is leadership misalignment. As generations grow older, the disconnect between people also scales. He explains what TAM is and how teams are unknowingly shrinking it, leaving money on the table. Kurt gives his thoughts on the hidden gaps that limit growth and how to overcome them.
Michelle and Kurt unpack the role of trust in today’s market, especially with the growing influence of AI. They also discuss how Kurt's framework helps companies scale in sales, marketing, and finance, and key metrics leaders should be paying attention to. If you’re looking to increase revenue without chaos, this episode is for you.
Chapters
[Start] The Hidden Problem: How leadership misalignment impacts growth.
03:46 Generational Gaps: How differing perspectives between generations and across teams influence company leads and demand.
09:28 How to Stop Shrinking TAM: A definition of TAM and how companies unintentionally shrink it.
19:59 Securing the Budget: How CMOs can approach budgeting issues and scaling revenue for their company.
27:44 AI and Future Sales: A look at how AI is changing the sales game and impacting revenue.
51:31 Servant Leadership: What it means to be a servant leader and how it leads to a high-performance culture.
Links & Resources
Connect with Kurt Uhlir
- Visit Kurt’s website hereBusiness Case for Servant Leadership here LinkedInX (Twitter)InstagramYouTubePinterestTikTokFacebook
Objectionly 14-Day Free Trial
If you are a founder or sales manager who wants to sell more and stop losing days to call review, Objectionly gives you back your time and puts accountability where it belongs. Grab your 14-Day Free Trial now: https://objectionly.com/?via=revenuerascals
Access All Revenue Rascals Resources for FREE at www.revenuerascals.com
One-time sign-up gives you everything you need.
Got a question for Michelle? Fill out this form for a chance to have your question answered during the coaching corner segment of episodes.
Submit a Question to Michelle
Want my eyes on your revenue strategy? Grab a call with Michelle.
Revenue Rascals Discovery Call with Michelle Terpstra
Check out three ways Michelle and her team can support your path to predictable growth.
Uncover your Sales Leadership IQ and get your personalized plan for leading through change. quiz.revenuerascals.com
Connect with Michelle:
- MichelleTerpstra.comLinkedInInstagram
Disclaimer: Some episodes of Revenue Rascals may include paid sponsorships or affiliate partnerships. We only feature brands, products, or services that align with our values and are relevant to helping founders, revenue leaders, and entrepreneurs grow. Sponsorships help support the show—opinions shared are always our own.
Michelle Terpstra's Privacy Policy