EP285 - The Moving Goal Posts of Google Ads in 2024
About this episode
#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)
Q1 Have you read the new metric definitions from Google Ads? What are your thoughts?
Q2 Do you think these changes in definitions are paving the way for anything in particular or is this just Google being Google?
Q3 Now that you have seen the warning that seems to say that ad strength might impact your ads ability to serve, and Ginny’s response saying nothing has actually changed, what are your thoughts or concerns on this front?
Q4 How/do you think goal posts are being moved relative to Google Ads right now in your opinion and experience? And what, if anything, would you love to see changed on that front?
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