When it comes to memberships, we only have to solve one problem!
But too many times we're dangerous. We know a lot of information and we want to solve all the problems, and this can get very confusing for your members.
As you're designing your membership with your members’ needs in mind and the problems that they're experiencing, the challenges that they're having, think of that one problem that your members are experiencing.
How can you help them?
Your deliverables for your membership don't have to be complicated, but at the end of the day it's about solving one problem for them.
Remember you don't have to solve all the problems; you just need to solve one problem.
Resources:
- Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!
For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/
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