Memory Royalties: The Missing Link in Wealth Management with Todd Rustman

In this episode of Mission Matters, Adam Torres interviews Todd Rustman, Partner at Clarity Capital Partners and author of “Memory Royalties: The Missing Link in Your Wealth Management.” Todd shares how his Midwest work ethic shaped his career in finance and explains why modern wealth management should account for “memory royalties”—experiences and moments that compound in value over time. The conversation also explores evolving retirement realities, purposeful living, and how constant learning helps families build both financial confidence and a meaningful legacy.


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