Marketing Over Coffee Marketing Podcast

In this Marketing Over Coffee: Learn about treating AI like workers, outcomes over use cases, agentic, and more!! Direct Link to File Talking with Lauren, the CMO of Asymbl at Salesforce Connections Lauren was part of ExactTarget which was acquired by Salesforce in 2012. We’ve talked about Chris Baggott and Douglas Karr over the years. […]The post Lauren Esposito on Workforce Orchestration!...

In this Marketing Over Coffee: Learn about AI Breakouts, Managing Mautic with Claude, Coffee with Bialetti Moka and more!! Direct Link to File AI Companies exhibiting felony incompetence – "Breakouts" are your fault New Models – some failing the ethics test Anthropic adding Watermarks – required by the EU AI Act ClaudeCode managing Mautic Use Framer to […]The post Now with More Felony...

In this Marketing Over Coffee: Learn from the legendary marketer about why tech and everyone else gets an F for AI marketing efforts, why tech doesn’t take jobs, and more!! Direct Link to File Why does the Tech Industry Deserves an F for marketing AI? Past interview with Christopher – get the basics on Category […]The post Christopher Lochhead on the Creator Capitalist appeared first on Marketing...

In this Marketing Over Coffee: Learn about Forward Deployed Engineers, Headless Salesforce, AI in the Loop, and more!! Direct Link to File Garry is CEO of Red Argyle, Tom is the founder and Garry was the First Follower Starting from a degree in sculpture to an inaugural class of Salesforce MVPs and now in the […]The post Talking About AI in the Loop with Garry Polmateer of Red Argyle! appeared...

In this Marketing Over Coffee: Learn about Feature Engineering, Hubspot Gaffes, Pervert Glasses and more!! Direct Link to File Under the yellow glow of Canadian fires Feature Engineering Leica Camera App Context Bombing 9:17 – 11:16 Use Framer to get websites up and running effortlessly and leave the design tool paywall behind. Ready to design, iterate, and […]The post Now with More Bionics and...

Proving the Advantage that Marketing Creates In this Marketing Over Coffee: Talking with PWC’s Ian Kahn and Samrat Sharma at Salesforce Connections! Direct Link to File Samrat Sharma (Strategy, PwC) and Ian Kahn (Principal, Customer & Commercial Excellence Platform Leader, PwC) at Connections Samrat has over 20 years as a strategist – now working at […]The post Proving the Advantage that...

In this Marketing Over Coffee: Learn why this is the end of the listicle, Fable is back, tire inflators win, and more!! Direct Link to File #3 in Malawi New Claude – Fable is back! Opus 4.8, Haiku 4.5, Sonnet 5 Using Gemma 4 for deep research to save on tokens The World Cup’s Great […]The post GEO Kills the Listicle appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: The CMO Agentforce Applications talks about everything Agentic, Marketing Guilds, Data Quality and more! Direct Link to File Starting out by hanging with the cool Aunt who works at Apple IBM to LivePerson to Salesforce The Classic IBM training ground, then off to launch Curiously Human at LivePerson Reinventing everything […]The post Salesforce CMO Amber Armstrong...

In this Marketing Over Coffee: Learn why an AI gets taken offline, how agentic features change SaaS, getting better business travel food, and more!! Direct Link to File Fable gets pulled? Claude to Haiku to Sonnet to Opus Is Fable that much better by eating a lot more tokens? New York’s Synthetic Performer Disclosure Law and California SB-942 […]The post Now with More Synthetic Performers and...

In this Marketing Over Coffee: Changing how healthcare is delivered, going all int on Data 360, AI, and more!! Direct Link to File Starting out on the medical path toward doctor The bubble popping Neilson Netratings Database marketing led to running the frequent flyer program Over to UPS His 6th Salesforce implementation The culmination of […]The post UChicago Medicine CMO Andrew Chang at...