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Build your AI marketing department with this Claude skill: https://clickhubspot.com/rlcb
Ep. 451
Is the CMO role dying?
Kipp and Kieran dive into why marketing’s highest seat is under pressure and what founders and marketers should do about it. Learn more on why the expectations for marketing leaders are higher than ever, how the evolution of marketing skills and AI are shaping the talent pipeline, and what strategies companies can use when they can’t find the perfect head of marketing.
Mentions
Loop: Outlearn. Outmarket. Outgrow https://www.hubspot.com/loop-marketing-book
LinkedIn https://www.linkedin.com/
Ask Kipp and Kieran a question!
https://form.asana.com/?k=U4n5W_3WC2SkQO1bwK8Xzg&d=8587152060687
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
Resource
[Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/@matgpod
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@marketingatg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Ep. 451
Is the CMO role dying?
Kipp and Kieran dive into why marketing’s highest seat is under pressure and what founders and marketers should do about it. Learn more on why the expectations for marketing leaders are higher than ever, how the evolution of marketing skills and AI are shaping the talent pipeline, and what strategies companies can use when they can’t find the perfect head of marketing.
Mentions
Loop: Outlearn. Outmarket. Outgrow https://www.hubspot.com/loop-marketing-book
LinkedIn https://www.linkedin.com/
Ask Kipp and Kieran a question!
https://form.asana.com/?k=U4n5W_3WC2SkQO1bwK8Xzg&d=8587152060687
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
Resource
[Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/@matgpod
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@marketingatg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.