Indian Govt ban on TV channel ratings during war time | LME 121 | Pooja Prasanna

The Narendra Modi government has paused the weekly TRP rankings for television news channels for four weeks, citing concerns that coverage of the Iran–US–Israel conflict has become too sensational.

But what exactly are TRPs? How do television ratings work in India? And why do these numbers matter so much to news channels?

In this episode of Let Me Explain, Pooja Prasanna breaks down the business model behind prime-time television news — from dramatic war graphics and studio “war rooms” to the advertising money that fuels the race for ratings.

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Produced by Megha Mukundan, Script by Pooja Prasanna, Camera by Ajay R, Edit by Nikhil Sekhar ET, Dharini Prabharan

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