From Attention to Revenue: Naresh Vissa on PR, Podcasting, and AI Marketing

In this episode of Inside Marketing with MarketSurge, Reed Hansen sits down with Naresh Vissa, founder and CEO of Krish Media & Marketing, bestselling author, podcast host, and media strategist, to talk about how entrepreneurs can turn attention into revenue through podcasts, books, PR, referrals, and AI.

Naresh has worked with major brands and organizations including CNN Radio, Clear Channel, JP Morgan Chase, the Houston Rockets, the Houston Astros, Agora Financial, and Stansberry Research. In this conversation, he shares how he built credibility, landed major clients, used books and podcasting to open doors, and why AI is dramatically changing how marketers work.

If you’ve ever wondered how to use media exposure to build authority and generate real business growth, this episode is packed with practical insight.

💡 What You’ll Learn:
• How Naresh built relationships with major brands and enterprise clients
• Why books, podcasts, and PR still matter for business growth
• How referrals and incentives can become powerful growth drivers
• Why marketers still need to understand ROI, customer acquisition cost, and lifetime value
• How AI is changing productivity in marketing, tech, design, and content creation
• Why Naresh sees AI as an opportunity, not a threat

👉 Key Highlights:
✅ Big brands are often easier to work with than smaller clients once you get in the door
✅ Books can become a gateway to media features, authority, and new business
✅ Podcasting can generate clients, partnerships, and long-term brand visibility
✅ Referral programs work when you understand customer lifetime value
✅ AI tools can compress weeks or months of work into hours

Naresh also shares examples of how he uses AI in real-world business situations — from solving technical issues faster to generating video ads, presentations, and creative assets with dramatically less time and cost.

If you’re a founder, consultant, marketer, or agency owner trying to build authority and scale smarter, this episode is worth your time.

🎁 Naresh is also offering listeners a free copy of his bestselling book, 50 Shades of Marketing.

Connect with Naresh Vissa:
🌐 Krish Media & Marketing: [www.KrishMediaMarketing.com](http://www.KrishMediaMarketing.com)
🌐 Personal Website: [www.NareshVissa.com](http://www.NareshVissa.com)

📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want automation that feels personal and performs like a team of 10, you’re in the right place.

🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
[https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee](https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee)

🔗 Useful Links
🌐 Website: [https://marketsurge.io](https://marketsurge.io)
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🐦 X / Twitter: [https://x.com/marketsurging](https://x.com/marketsurging)
🎙️ Podcast: [https://marketsurge.transistor.fm/](https://marketsurge.transistor.fm/)