Episode 9 - Alpa Shingadia - OMG Agency Advisor

Chris Simmance, The Agency Accelerator, speaks with agency advisor Alpa Shingadia in an animated and deeply insightful conversation. Alpa shares her intriguing backstory, beginning as a political refugee from Kenya to ultimately founding and directing a successful marketing agency. Alpa recounts the unusual circumstances that led her into the agency world, revealing how entrepreneurial instincts can emerge from the most unexpected places. She emphasizes the importance of business development and converting leads in agency work, citing common areas where agencies falter. From one-night-stand client strategies to retro marketing methods, Alpa provides actionable advice and thought-provoking insights. This episode is a captivating blend of personal anecdotes and industry acumen, offering listeners a fresh perspective on navigating the agency landscape.