
11 November 2025
Turning Customers into Superfans with Brittany Hodak
Happy to Help | A Customer Support Podcast
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How do you turn everyday customers into passionate advocates for your brand?
Brittany Hodak breaks down her SUPER Model for customer experience, shares her famous 5 A’s of an effective apology, and explains why apathy is the biggest threat to your business.
What You’ll Learn:
- Why you want customers to become superfansHow customer apathy is the real risk to your businessOne bad touchpoint can cost years of revenueBrittany's SUPER Model CX playbookWhy the Platinum Rule is much better than the Golden RuleHow to craft a great apology
Be sure to check out Brittany's book, Creating Superfans, and her Six Weeks to Superfans Masterclass!
We want to hear from you! Share your support stories and questions with us at happytohelp@buzzsprout.com!
To learn more about Buzzsprout visit Buzzsprout.com.
Thanks for listening!