S12E18 - How This Startup Tests PFAS 5x Faster Than Labs
07 May 2025

S12E18 - How This Startup Tests PFAS 5x Faster Than Labs

(don't) Waste Water! | Water Tech to Solve the World

About

PFAS testing in Water takes 1-3 months according to the AWWA. How can FREDsense make it happen in 5 Days instead without cutting corners? Listen to this!

More #water insights? Connect with me on Linkedin: https://www.linkedin.com/in/antoinewalter1/


๐Ÿ™Œ Supporters ๐Ÿ™Œ

A big thank you to my partner SimpleLab: https://link.dww.show/simplelab

And a great shout-out to Blue Foot Membranes: https://link.dww.show/bluefoot


#๏ธโƒฃ All the Links Mentioned in this Video #๏ธโƒฃ

FREDsense's website: https://fredsense.com/

Reach out to Emily on LinkedIn: https://www.linkedin.com/in/emilyhicks12/

Check out Julie Bliss Mullen's interview on the podcast: https://smartlink.ausha.co/dont-waste-water/s11e2-how-aclarity-bootstrapped-its-journey-from-b2c-to-pfas-destruction

Flashback to Meena Sankaran's appearance on the mic': https://smartlink.ausha.co/dont-waste-water/s3e7-is-software-to-measure-water-quality-actually-a-matter-of-hardware


๐ŸŽ™๏ธ Subscribe and Listen to the Don't Waste Water Podcast HERE ๐ŸŽ™๏ธ

Podcast Channel: @dwwpodcast

Main Channel: @AntoineWalterDWW

Smartlink: https://smartlink.ausha.co/dont-waste-water

Website: https://dww.show/podcast/


๐Ÿ™‹ QUESTION: What would you like me to cover next?


โฐ TIME CODES โฐ

00:00 In this week's episode

01:27 The EPA vs AWWA PFAS lawsuit

04:20 The Economic Impact of PFAS Regulations

06:37 FREDsense and Emily Hicks' journey

10:51 Technical Insights

15:13 Real-World Applications and Case Studies

32:58 PFAS Market Demand and Education

36:51 Global Market Focus and Expansion

39:18 Hardware Development and Bootstrapping

45:48 Business Models and Revenue Streams

47:27 Future Vision and Technological Roadmap

54:51 Rapid Fire Questions


๐Ÿ“ IN THIS WEEK'S EPISODE

๐Ÿš€ How FREDsense delivers PFAS testing in 5 days vs. industry standard 5 weeks through biosensor technology

๐Ÿ’ฐ The bootstrapped journey from $25K water bottle crowdfunding campaign to pioneering field PFAS detection kits

๐Ÿ”ฌ Why the company pivoted from arsenic and COVID detection to focusing purely on PFAS chemistry and unmet market needs

๐Ÿ› ๏ธ What makes on-site PFAS testing possible: polymer-based biosensors that bind and measure down to part-per-trillion levels

๐Ÿค Strategic partnerships with treatment leaders like Clarity, Axl, and Avivo for service lab rapid turnaround offerings


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