10 September 2026
Why CSI Is Broken and What's Replacing It | Cuyler Owens, CEO of Widewail
Car Dealership Guy Podcast
About
Cuyler Owens is the CEO of Widewail, a customer reputation and review intelligence company that works with thousands of dealership rooftops across the country.
He built software companies before coming into automotive, and now works alongside a market advisory board of dealer principals to turn millions of customer reviews into staff coaching, training, and revenue decisions.
Topics:
00:20 Incentives Ruin Survey Data.
02:30 Reviews Are A Free Focus Group.
06:50 AEO Values Recency And Volume.
08:40 ChatGPT Found A Low-Pressure Dealer.
16:05 38% Of Bad Reviews Hit F&I.
18:15 Incentivized Surveys Are Biased.
38:10 Communication Boosts Average RO.
This episode is brought to you by:
1. Digital Dealer - Join us September 22–23 in Detroit and register today at DigitalDealer.com. Use code CDG25OFF at checkout and bring your team for a generous discount. Visit @ here for more info.
2. Widewail - Leading dealerships aren’t choosing between profit and customer experience. They’re learning to balance both. Read the full report here @ here.
Check out Car Dealership Guy’s stuff:
For dealers:
CDG Circles ➤ https://cdgcircles.com/
Industry job board ➤ http://jobs.dealershipguy.com
Dealership recruiting ➤ http://www.cdgrecruiting.com
Fix your dealership’s social media ➤ http://www.trynomad.co
Request to be a podcast guest ➤ http://www.cdgguest.com
For industry vendors:
Advertise with Car Dealership Guy ➤ http://www.cdgpartner.com
Industry job board ➤ http://jobs.dealershipguy.com
Request to be a podcast guest ➤ http://www.cdgguest.com
Car Dealership Guy Socials:
X ➤ x.com/GuyDealership
Instagram ➤ instagram.com/cardealershipguy/
TikTok ➤ tiktok.com/@guydealership
LinkedIn ➤ linkedin.com/company/cardealershipguy
Threads ➤ threads.net/@cardealershipguy
Facebook ➤ facebook.com/profile.php?id=100077402857683
Everything else ➤ dealershipguy.com
He built software companies before coming into automotive, and now works alongside a market advisory board of dealer principals to turn millions of customer reviews into staff coaching, training, and revenue decisions.
Topics:
00:20 Incentives Ruin Survey Data.
02:30 Reviews Are A Free Focus Group.
06:50 AEO Values Recency And Volume.
08:40 ChatGPT Found A Low-Pressure Dealer.
16:05 38% Of Bad Reviews Hit F&I.
18:15 Incentivized Surveys Are Biased.
38:10 Communication Boosts Average RO.
This episode is brought to you by:
1. Digital Dealer - Join us September 22–23 in Detroit and register today at DigitalDealer.com. Use code CDG25OFF at checkout and bring your team for a generous discount. Visit @ here for more info.
2. Widewail - Leading dealerships aren’t choosing between profit and customer experience. They’re learning to balance both. Read the full report here @ here.
Check out Car Dealership Guy’s stuff:
For dealers:
CDG Circles ➤ https://cdgcircles.com/
Industry job board ➤ http://jobs.dealershipguy.com
Dealership recruiting ➤ http://www.cdgrecruiting.com
Fix your dealership’s social media ➤ http://www.trynomad.co
Request to be a podcast guest ➤ http://www.cdgguest.com
For industry vendors:
Advertise with Car Dealership Guy ➤ http://www.cdgpartner.com
Industry job board ➤ http://jobs.dealershipguy.com
Request to be a podcast guest ➤ http://www.cdgguest.com
Car Dealership Guy Socials:
X ➤ x.com/GuyDealership
Instagram ➤ instagram.com/cardealershipguy/
TikTok ➤ tiktok.com/@guydealership
LinkedIn ➤ linkedin.com/company/cardealershipguy
Threads ➤ threads.net/@cardealershipguy
Facebook ➤ facebook.com/profile.php?id=100077402857683
Everything else ➤ dealershipguy.com