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The Real Secrets to Scaling a Team & Launching a Product | Evelyn Kershaw | Captivate the Mic
29 July 2026

The Real Secrets to Scaling a Team & Launching a Product | Evelyn Kershaw | Captivate the Mic

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Chasing a passion isn't always smooth sailing, especially when you're managing teams, scaling a physical salon business, and navigating unexpected industry crises.

In this episode of Captivate the Mic, I sit down with the fabulous Evelyn Kershaw—a powerhouse salon owner, entrepreneur, and product creator—to uncover the real, unvarnished truth about leadership, resilience, and business growth. From dealing with team walkouts to sourcing natural ingredients directly from long-time friends for her upcoming product line, Evelyn drops pure wisdom on what it takes to stay grounded and keep building when the going gets tough.

Key Takeaways:

    How to navigate sudden staff walkouts without burning down your business or losing your core values.The reality of launching a physical product line and sourcing authentic, farm-fresh ingredients.Why staying in your lane and serving your core clientele is the key to sustainable expansion.Lessons in resilience learned from navigating pandemic closures and tenant management.

About Our Guest: Evelyn Kershaw is a seasoned salon owner, entrepreneur, and product creator known for her expertise in hair care, business leadership, and authentic storytelling.

Connect with Evelyn:

    Website: https://www.evelynkershawsalon.com/Email: info@evelynkershawsalon.comFacebook: https://www.facebook.com/EvelynKershawSalonInstagram: https://www.instagram.com/evelynkershawsalon/

Connect with your Host, Elaine Williams:
Check out Captivate the Mic Podcast on Elaine's YouTube Channel
Check out the Captivate the Crowd Website
Follow Elaine on Social- LinkedIn, Instagram, Facebook, TikTok
Want to schedule a free chat with Elaine? Click here to book a zoom date!