The Luteal Phase and Its Cultural Hustle | Canberra News

The luteal phase—your body’s hormonal rollercoaster after ovulation—is exploding online, with searches up 300% in five years. Women are decoding mood swings, workouts, and diets tied to this natural cycle, reclaiming agency in a healthcare system that often ignores them. But it’s not just science—it’s being weaponized by conservative groups pushing pronatalist agendas and co-opted by the wellness industry selling “PMS bars” and teas. The result? A messy mix of empowerment, commercialization, and mockery. You decide how much of this cycle you want to own.

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