Part 2 How Kim Lato of Kimstore Turned Gadget Buyers into Lifelong Customers

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In this episode, we sit down with Kim Lato of Kimstore to talk about what really builds long-term customer loyalty in business. Kim shares the mindset shift that helped their company move beyond survival mode and create deeper relationships with customers. Instead of treating every sale as just another transaction, they started focusing on the person behind the purchase. That simple change helped build trust, loyalty, and a stronger business over time. We also talk about why sincerity still matters in a world where many businesses only focus on closing sales. Kim explains how being present, listening to concerns, and treating customers with care can create loyalty that discounts and promotions cannot buy. Join us to learn how small shifts in mindset and customer care can create lasting loyalty, stronger relationships, and a business people continue to trust and support. Tune in now!

Highlights of the episode:

- Moving beyond survival mode : A simple mindset shift helped the business focus less on quick sales and more on long-term trust.

- Treating customers like real people : The episode talks about why every customer should feel seen, heard, and valued.

- Why sincerity matters in business : Being present and honest with customers can build loyalty that discounts cannot create.

- Building trust through customer care : Kim explains how addressing concerns with care can make people feel safe coming back.

Who is Mommy Negosyo?

Myrna “Mommy Negosyo” Tam-Natividad is the first-ever Female Entrepreneur of the Year Awardee of the Department of Trade and Industry in Zamboanga City for 2017 and the prime developer of Grow Your Business, Pinoy! Roadmap® (GYBP! Roadmap®). She was also chosen as one of the 100 Most Influential Filipinas in 2018 by the Global Association of Women called Filipina Women's Network based in the US.

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