#168 -GM Michael Lombardi:  GRIDIRON GENIUS: A Championship Blueprint | From Bill Walsh to Bill Belichick | 3x Super Bowl Winner (Encore Episode)
20 June 2025

#168 -GM Michael Lombardi: GRIDIRON GENIUS: A Championship Blueprint | From Bill Walsh to Bill Belichick | 3x Super Bowl Winner (Encore Episode)

Built Not Born

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🏆 GRIDIRON GENIUS: GM Michael Lombardi's NFL Championship Blueprint | From Bill Walsh to Bill Belichick | 3x Super Bowl WinnerEpisode Description

The ultimate NFL & College Football insider joins Built Not Born for an incredible conversation.

Michael Lombardi, 3x Super Bowl winning GM who now serves as General Manager at the University of North Carolina working alongside the legendary Coach Bill Belichick.

Originally aired in September 2022 - a classic episode worth revisiting as Lombardi's insights remain as relevant as ever.

In this episode, GM Michael Lombardi takes us behind the scenes of his legendary NFL career, sharing untold stories from his time with coaching legends Bill WalshAl Davis, and Bill Belichick. From discovering Hall of Fame talent like Charles Haley to building Super Bowl dynasties, this is the football masterclass you've been waiting for.

🔥 What You'll Discover:

    How a kid from Ocean City, NJ became one of the NFL's most respected executivesThe real story behind the West Coast Offense creation (hint: it wasn't in San Francisco!)Inside stories of Tom BradyJoe Montana, and NFL legendsWhy leadership beats organization every timeThe genius scouting methods that found hidden gemsHow Stoic philosophy conquered the NFL (Big thanks to Lombardi!)What's wrong with modern NFL coaching and player evaluation

🎯 Key Topics & Timestamps

[0:00-5:00] From Jersey Shore to NFL Dreams

    Growing up in Ocean City, New JerseyValley Forge Military Academy transformationFollowing Bruce Springsteen's advice to "chase your dreams"

[5:00-15:00] The Bill Walsh Era - 49ers Dynasty Begins

    Becoming Walsh's right-hand man in 1984Driving the legendary coach around San FranciscoBehind-the-scenes of the West Coast Offense creationEXCLUSIVE: How the offense was actually developed in Cincinnati, not San Francisco

[15:00-25:00] Scouting Genius - Finding Charles Haley

    The epic story of discovering the future Hall of FamerWhy one play on film convinced Bill Walsh immediatelyThe art of NFL scouting in the 1980s

[25:00-35:00] The John Taylor "Phantom Injury" Story

    How Lombardi saved a career with creative roster managementTaylor's journey from practice squad to 3x Super Bowl championWhy patience and development matter in team building

[35:00-50:00] Al Davis and the Raiders Culture

    Learning from "The Last Maverick" of footballDavis's legendary work ethic and attention to detailWhy Davis would hang up with his famous "Oh, f*ck!" when disagreeing

[50:00-70:00] Bill Belichick - The Early Years

    First meeting with Belichick in Cleveland (1991)The mysterious "mission statement" paper Lombardi will donate to the Hall of FameHow Belichick developed "confidence without evidence"The Eric Metcalf punt return mastery story

[70:00-80:00] Bringing Stoicism to the NFL

    How Lombardi introduced "The Obstacle Is The Way" to the leagueWhy Marcus Aurelius = Bill BelichickThe book that changed NFL culture forever

[80:00-95:00] Modern NFL Analysis

    Why the fullback disappeared (and won't return)The evolution