Getting More From Your Podcast Guests: Sharing, Branding, and Engagement
15 November 2025

Getting More From Your Podcast Guests: Sharing, Branding, and Engagement

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First up, I share some behind-the-scenes updates, including my recent move from a lifetime video hosting deal that went south to Voomly, and how AI tools like ChatGPT are helping me generate show notes and summaries more efficiently. We also discuss the mysterious rise of EM dashes in AI-generated writing—did anyone use them before AI took over our grammar?

We talk about what’s happening at Libsyn, including some big changes in leadership and strategy, and my insider thoughts about their direction and features (or lack thereof). If you’re as confused about Descript’s new billing system as I am, you’re not alone! We chat about the challenges podcasters are facing as media hosts race to add features and AI tools—sometimes at the expense of clarity or affordability.

Our special guest, Ray Arnott from Around the Layout, comes on to ask how to best encourage guests to promote their episodes. Jim and I brainstorm practical ways to make it easier for your guests—everything from pre-written social posts to follow-up routines and even link tracking so you know who your real MVPs are.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Video Version

Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www.trypodpage.com

Home Gadget Geeks
https://www.homegadgegeeks.com

Other Websites Mentioned

Voomly - Video Hosting

Descript

Buzzsprout

Captivate

Libsyn

Riverside

FEATURED SUPPORTER: Dr. Craig Van Slyke from AI Goes to College

Generative artificial intelligence systems, like ChatGPT, are transforming the world of higher education. AI Goes to College covers the latest developments in generative AI as they relate to higher ed. Each episode is filled with insights and practical tips that you can use to navigate an AI-enabled world. 

Check it out at aigoestocollege.com

Podcast Hot Seat Black Friday Deal

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