How I’d Launch a Podcast in 2026 If I Had to Start Over (Zero Audience, Zero Momentum, No Shortcuts)

If you had to launch a podcast in 2026 with zero audience, zero momentum, and no shortcuts, you wouldn’t start with fancy gear or “clever” branding. You’d start with being found.

In this solo episode of As It Relates to Podcasting, Simona Costantini breaks down exactly how she’d launch from scratch today, using what actually works now: search-first episode design, a trailer plus a 3-episode drop, content buckets that help platforms categorize you, and a distribution workflow built before you ever hit publish.

You’ll learn how to write titles that match what people are already searching, how to craft a keyword-rich show description that makes it instantly clear who the show is for (and why they should care), and how to build an ecosystem where every episode becomes YouTube content, clips, email, and a repeatable publishing checklist.

The goal is simple, and it’s the whole thesis of this episode: growth stops feeling like a grind when your podcast is designed to be discovered.

Inside this episode:

Why launching in 2026 starts with search, not gear, branding, or hypeHow to design episodes for discovery before you recordWhy “clever” show names can confuse both audiences and algorithmsWhat to include in a keyword-rich podcast description (and how to answer “why should they care?”)The 3 content buckets strategy that helps platforms categorize your show fasterWhy one-off, random-topic episodes can stall growth (algorithm confusion is real)How to title episodes based on what the conversation actually became (not what you planned)Launching with intent: trailer timing + dropping 3 episodes at once for binge behavior and retentionThe 3 biggest audience questions approach (and why they should be your first three episodes)Why your “Episode 0” should be a solo episode that builds trust and connectionTitles that perform in 2026: question-based and outcome-driven, written like Google searchWhy to submit to Apple + Spotify early (indexing matters)How to build distribution into your workflow (YouTube, clips, blog, email, guest sharing)The simple, repeatable publishing checklist that prevents burnoutThe core launch truth: podcasts aren’t built on trends or luck, they’re built on clarity

Resources:

🎧 Free Podcast Launch Blueprint (Launch or Relaunch): https://voltproductions.co/podcast-launch-blueprint-2025

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00:00 Start with search (not gear)