Kristina Gorr is a ghostwriter who's spent her career helping people sound like themselves instead of everyone else. In this episode, she and Matthew dig into the real anxiety writers have about AI accusations, the em dash controversy that made her go viral, what separates ghostwriting from copywriting, and the emotional work of helping someone remember their own life for a memoir. Along the way: Appalachian roots, condiment purism, chocolate snobbery, and a few things you didn't know you needed to know about corn dogs.
Show Notes / Key Topics:
The em dash debate and why AI writing tends to sound "average"
Ghostwriting vs copywriting: what's actually different
Client relationships, NDAs, and attribution in ghostwriting
Coaching someone through their first memoir
Growing up in Appalachian Ohio and what stays with you
The great condiment debate (ketchup gets a pass, mustard does not)
Chocolate snobbery, whipped cream, and Dubai chocolate bars
Trading Ohio hills for Hawaii volcanoes
Guest Info:
Kristina Gorr, ghostwriter and founder of Crafted Voice
Website: craftedvoice.com
Newsletter: Write to Lead (craftedvoice.com/write-to-lead)
LinkedIn: https://www.linkedin.com/in/kristinagorr/
Instagram: instagram.com/craftedvoice
Category: Arts > Books, or Society & Culture
Episode Tags: ghostwriting, AI writing, em dash, memoir writing, Appalachia, brand voice, creative writing, writing tips, content creation, interview podcast