
16 January 2026
From Student Entrepreneur to CTO Leading 371 Engineers | Taran Lent
40% Better - Engineering Leadership
About
From College Meal Plans to Multi-Tenant Cloud Platforms: How a CTO Built an 80% Market Share by Stacking the Odds for His Teams with Taran Lent
What started as a hungry college student solving his own problem with slips of paper and a bicycle turned into a career building mission-critical payment platforms serving 80% of colleges nationwide. Taran Lent, CTO of Transact Seaboard (soon to be Illumia), shares how sports taught him that being coached means someone believes in your potential, and why he refuses assignments when he knows they're set up to fail.
Discover why Taran believes the most well-intentioned thing leaders do, the hero mentality, is actually destructive. Learn how a 10-minute conversation where he refused to accept an assignment without proper resources turned a $65 million acquisition into a product growing 14% year over year. Taran explains why playing to win means having a full team focused on fewer things rather than spreading eight players across an eleven-player game.
Taran breaks down his overarching leadership framework: a leader's only job is to stack the odds in favor of their teams so they have the best chance to win. He shares why conviction requires letting people throw rocks at ideas, why Sullenberger was still asking for better ideas 400 feet above the Hudson, and how going slow to go fast through unit testing, load testing, and security work lets you move fast for two decades instead of limping along forever.
From building the first off-campus student debit card system to partnering with Apple to put student IDs on phones and watches, Taran reveals what makes closed campus environments different from traditional payments, why autonomous robots are delivering lunch to students, and how cashless campuses create safer communities with better operational insights.
Learn why great leaders define problems instead of dictating solutions, why asking smart people for recommendations always produces ideas two or three times better than yours, and why sustainable high performance over long periods is the only definition of excellence worth pursuing.
Whether you're leading product teams, fighting for resources, or trying to build conviction before execution, this conversation offers battle-tested frameworks from someone who's been building and scaling platforms for over two decades.
Connect with Taran Lent:
LinkedIn: https://www.linkedin.com/in/taranlent/
Company: Transact Seaboard (rebranding to Illumia in 2026)
Subscribe for more conversations with technology leaders who understand that short-term wins at the cost of long-term sustainability aren't worth celebrating. Share this with leaders who need permission to refuse assignments that aren't set up for success.
I hope you enjoy this episode! Give it a like, share, and subscribe to not miss the content coming your way weekly. – Bill and the 40 % Better podcast team
Connect with Bill on LinkedIn: https://www.linkedin.com/in/wblennan/
Visit the 40 Percent Better website here: https://40pb.com/
Listen to 40 % Better on these podcast platforms:
Spotify: https://open.spotify.com/show/6qkqdMPkR9BqYPM7UPa4P0
Apple Podcasts: https://podcasts.apple.com/us/podcast/40%25-better---engineering-leadership/id1709546347
Amazon Podcasts: https://music.amazon.com/podcasts/01ad162e-7a33-4df4-8c29-04c4af0405fc/40-better---engineering-leadership
#40PercentBetter #BillLennan #Leadership #TeamPerformance #EmployeeEngagement #PsychologicalSafety #BusinessGrowth #Kaizen #EngineeringLeadership #Coaching The 40% Better podcast with Bill Lennan unlocks previously unheard-of performance levels in teams and leaders. Bill Lennan, founder of 40 Percent Better, interviews experts on employee engagement, psychological safety, engineering leadership, and actionable mental models. Learn how to foster high-performing teams, improve team productivity, and achieve sustainable success in business through a focus on human-centered systems.
#technologyleadership #productmanagement #engineeringleadership #leadershipdevelopment #careergrowth #podcast
What started as a hungry college student solving his own problem with slips of paper and a bicycle turned into a career building mission-critical payment platforms serving 80% of colleges nationwide. Taran Lent, CTO of Transact Seaboard (soon to be Illumia), shares how sports taught him that being coached means someone believes in your potential, and why he refuses assignments when he knows they're set up to fail.
Discover why Taran believes the most well-intentioned thing leaders do, the hero mentality, is actually destructive. Learn how a 10-minute conversation where he refused to accept an assignment without proper resources turned a $65 million acquisition into a product growing 14% year over year. Taran explains why playing to win means having a full team focused on fewer things rather than spreading eight players across an eleven-player game.
Taran breaks down his overarching leadership framework: a leader's only job is to stack the odds in favor of their teams so they have the best chance to win. He shares why conviction requires letting people throw rocks at ideas, why Sullenberger was still asking for better ideas 400 feet above the Hudson, and how going slow to go fast through unit testing, load testing, and security work lets you move fast for two decades instead of limping along forever.
From building the first off-campus student debit card system to partnering with Apple to put student IDs on phones and watches, Taran reveals what makes closed campus environments different from traditional payments, why autonomous robots are delivering lunch to students, and how cashless campuses create safer communities with better operational insights.
Learn why great leaders define problems instead of dictating solutions, why asking smart people for recommendations always produces ideas two or three times better than yours, and why sustainable high performance over long periods is the only definition of excellence worth pursuing.
Whether you're leading product teams, fighting for resources, or trying to build conviction before execution, this conversation offers battle-tested frameworks from someone who's been building and scaling platforms for over two decades.
Connect with Taran Lent:
LinkedIn: https://www.linkedin.com/in/taranlent/
Company: Transact Seaboard (rebranding to Illumia in 2026)
Subscribe for more conversations with technology leaders who understand that short-term wins at the cost of long-term sustainability aren't worth celebrating. Share this with leaders who need permission to refuse assignments that aren't set up for success.
I hope you enjoy this episode! Give it a like, share, and subscribe to not miss the content coming your way weekly. – Bill and the 40 % Better podcast team
Connect with Bill on LinkedIn: https://www.linkedin.com/in/wblennan/
Visit the 40 Percent Better website here: https://40pb.com/
Listen to 40 % Better on these podcast platforms:
Spotify: https://open.spotify.com/show/6qkqdMPkR9BqYPM7UPa4P0
Apple Podcasts: https://podcasts.apple.com/us/podcast/40%25-better---engineering-leadership/id1709546347
Amazon Podcasts: https://music.amazon.com/podcasts/01ad162e-7a33-4df4-8c29-04c4af0405fc/40-better---engineering-leadership
#40PercentBetter #BillLennan #Leadership #TeamPerformance #EmployeeEngagement #PsychologicalSafety #BusinessGrowth #Kaizen #EngineeringLeadership #Coaching The 40% Better podcast with Bill Lennan unlocks previously unheard-of performance levels in teams and leaders. Bill Lennan, founder of 40 Percent Better, interviews experts on employee engagement, psychological safety, engineering leadership, and actionable mental models. Learn how to foster high-performing teams, improve team productivity, and achieve sustainable success in business through a focus on human-centered systems.
#technologyleadership #productmanagement #engineeringleadership #leadershipdevelopment #careergrowth #podcast