#2 - Who's Your Mary + Icebreaker Wheel of Fortune

In this session, Adam Egger and Peter Dern are going to explain the very first step in every single innovation process - the definition of the target group. We'll show you how to easily find the right target group - your Mary. 

We'll start the session with one of our favorite virtual icebreakers - a wheel of fortune filled with would you rather questions. 

#innovation #designthinking #customerexperience

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