Imagine arsonists launching a fire safety campaign. That’s exactly what it feels like when alcohol giants like Diageo, AB InBev, and Pernod Ricard team up with Meta, Uber Eats, and TikTok to lead a “responsible drinking” coalition. Sounds noble, right? But peel back the layers, and it’s nothing more than PR spin—designed to soften a deadly truth.
In today’s episode of the 1000 Days Sober Podcast, I dismantle the myth of “responsible drinking,” expose the illusion of “responsible marketing,” and challenge you to see the alcohol economy for what it truly is: a tightly woven web of profit, manipulation, and social conditioning.
This is not about moderation.
This is about honesty.
And it starts with naming the Liquid Lie.
🎧 Today’s episode uncovers:
– Why “harm reduction” campaigns distract from the real danger
– How alcohol marketing glamorises poison while pretending to promote wellness
– Five signs Big Alcohol is manipulating you without you even realising
– A STRIVER’s call to live from truth, not illusion
Much love, and STRIVE on!
Lee
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